Maximising Engagement & Conversion with Email & SMS Marketing

On Wednesday, 24th April, our Digital Marketing Specialist, Karnika Budhiraja, hosted an enlightening webinar where she explored how businesses can effectively tailor their messaging to different audience segments, thereby enhancing engagement and conversions. Throughout the session, she also discussed automation, showcasing how businesses can streamline their marketing workflows and deliver personalised experiences at scale, while also sharing best practices gleaned from her extensive experience in the field.