An Overview of Social Media Management

As a member of Professionals, there are a myriad of services available to you ranging from website health checks, SEO and review performance through to marketing material and regular training. Common feedback is that there is so much to do, where do I find the time to post to, and check my social media accounts?

This webinar will provide an overview of how offices can effectively manage their social media without taking up too much of their time and whilst getting the most brand exposure. Alex will be covering:

• Prioritising your accounts: Where and how to spend the time you have

• Audience overview for Facebook, Instagram, Twitter, LinkedIn and Youtube

• Posting: What to post, how frequently, at what time and why

• Engagement: What is the actual value of a like and a follow

• Content management: Creating your own content v.s. third party content